work
i design the parts of a product where money changes hands, and then i keep improving them every month. three of those, in detail.
monetization
goodnotes
the note taking app apple named ipad app of the year in 2022. i worked on the side of it where money changes hands.
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paywalls and pricing
moba trainer, ubisoft r6
a training product for competitive gamers, and a partnership with ubisoft. i own how it makes money.
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ai product surfaces
due diligence, fintech
a british fintech that checks whether an investment is what it claims to be. i designed the ai inside it.
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no logos wall, no client counts, no invented metrics. the figures behind these cases are real and they stay off the page until she clears each one.